"You Should be Dancing" by Longchamp

Longchamp has unveiled its Spring 2013 ad campaign, putting the focus on two Canadian top models Coco Rocha and Liisa Winkler — the face of the brand for three seasons — as they dance to the Bee Gees’ song "You Should Be Dancing."

Coco Rocha is once again the face of the new Longchamp Spring 2013 campaign. "She is the perfect embodiment of the Longchamp woman - a woman who is optimistic, dynamic, cosmopolitan, who loves fashion but is not a fashion victim" says the French luxury label.

The video shows the two women traveling from JFK airport in New York. While being frisked by customs officials, Coco Rocha and Liisa Winkler hear the Bee Gees’ “You Should Be Dancing” and start doing exactly that.

In the press campaign, which was shot by Max Vadukul, the focus is on the brand’s emblematic handbags for spring 2013 (Longchamp 3D, Gatsby Sport and LM Cuir) as well on its shoe and pret-à-porter collections. The Longchamp Spring 2013 ad campaign was shot in the former Terminal for TWA flights of JFK airport in New York, designed by architect Eero Saarinen.

Leave a Comment

Newest Videos

Burberry Celebrates 'London in Los Angeles'

Burberry celebrated 'London in Los Angeles' with a night of fashion, music and Britishness at LA's Griffith Observatory.Guests ...

Tiffany CT60™ the New Tiffany & Co Watch Collection

Tiffany & Co. introduces a new watch collection, inspired by the brand’s founder Charles Lewis Tiffany and the city where ...

Global Generations by Patek Philippe

Patek Philippe launches the 'Global Generations' film, depicting beautiful emotional scenes in various cultures around the world, to capture the ...

Videos from Fashion

Burberry Prorsum Spring/Summer 2015 Campaign

Naomi Campbell, Jourdan Dunn, George Barnett and George Le Page in the Burberry Spring/Summer 2015 campaign, directed by Christopher ...

Shanghai Tang Spring/Summer 2015 Campaign

Shanghai Tang unveils its Spring/Summer 2015 campaign collection across the Tyrrhenian Sea through spectacular villas that rest upon the ...

Louis Vuitton Spring/Summer 2015 Campaign

For Louis Vuitton's Spring/Summer 2015 Campaign, Nicolas Ghesquière has tapped on Annie Leibovitz once again to contribute to ...

Articles from Fashion

The appointment of the Norwegian designer is a "homecoming" having worked at the Italian label from 2002 to 2005 before spending 6 years at Emilio Pucci | Photo by Norman Jean Roy

Peter Dundas Named as Creative Director of Roberto Cavalli

The appointment of the Norwegian designer is a "homecoming" having worked at the Italian label from 2002 to 2005 before spending 6 years at Emilio Pucci.

Oversize insect prints, as well as hand-drawn honey bees were complimented by an ode to the British pastoral using vintage book covers as inspiration

Burberry Prorsum Spring/Summer 2015 with The Birds and The Bees

Oversize insect prints, as well as hand-drawn honey bees were complimented by an ode to the British pastoral using vintage book covers as inspiration.

Christopher Bailey juxtaposed British heritage with Bohemian layering into the label's upcoming offerings for autumn

A Modern Take on the Classically Bohemian in Burberry Fall/Winter 2015 Menswear

Christopher Bailey juxtaposed British heritage with Bohemian layering into the label's upcoming offerings for autumn.

Photo Albums from Fashion

Burberry Celebrates "London in Los Angeles"

Burberry brought a touch of British flair to the city of Los Angeles, with a grand celebration of titled "London ...
22 Photos
By SENATUS News

Seen on the Red Carpet

A new series from our team highlighting the best from the red carpet at events from premieres to galas, all ...
1 Photo
By SENATUS News

Kristen Stewart Fronts CHANEL Spring/Summer 2015 Campaign

Karl Lagerfeld photographs American actress Kristen Stewart for CHANEL's Spring/Summer 2015 campaign for its eyewear collection, shot in ...
7 Photos
By SENATUS News

The New MIME Collection from Valentino

For the Spring/Summer 2015 season, Valentino presents a new range of luxury printed leather accessories, featuring a series of ...
18 Photos
By SENATUS Magazine


All Rights Reserved. SENATUS © 2015
 

SENATUS is a registered trademark of SENATUS PTE LTD. The material on this site may not be reproduced, distributed, transmitted, cached or used otherwise, except as expressly permitted in writing by SENATUS.