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By SENATUS Editor 
| 5 December 2022
| 5 December 2022
The original Ventura, launched in 1957, made watchmaking history as the world's first electrical, battery-powered watch.
With its daring and distinctive design, it quickly became an icon and a collector's item. Ventura's latest incarnation is a faithful tribute to the original and mirrors the pioneering shield shaped celebration of Mid-Century Modern design.
With its daring and distinctive design, it quickly became an icon and a collector's item. Ventura's latest incarnation is a faithful tribute to the original and mirrors the pioneering shield shaped celebration of Mid-Century Modern design.
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