Lanvin's Alber Elbaz Revamps Mascara Line for Lancôme | SENATUS

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Lanvin's Alber Elbaz Revamps Mascara Line for Lancôme
By SENATUS News | 5 May 2013

Alber Elbaz, Lanvin’s artistic director has revamped Lancôme’s four leading mascaras, creating a very feminine limited edition collection with fashion-oriented couture details. Stars, hearts and polka dots: each of the mascaras is clad in the on-trend prints and the cases are decorated with bows.

http://www.youtube.com/watch?v=vRl8K133Hi8

The Hypnôse Doll Eyes mascara in this limited edition collection is covered in red hearts, the Hypnôse Star is covered in electric blue stars and Hypnôse Drama is covered in big pink flamenco-style polka dots.

Lancôme’s iconic mascara, Hypnôse, is covered in many pairs of eyes. Hypnôse Doll Eyes and Star Eyes eyeshadows and palettes also bear these quirky prints.

Elbaz has added a personal touch to the collection by launching fake eyelashes that come in an illustrated box.

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