With the unveiling of the BMW Concept 4 Series Coupé, BMW is looking ahead to the fourth generation of its sporty mid-range coupe, adding a new dimension to the qualities of the BMW 3 Series Coupe in terms of aesthetics, dynamics and elegance.

BMW has given the new model its own individual character and a stand-alone design — and, in so doing, has turned “4” into segment shorthand for aesthetic and dynamic appeal. The latest addition to a nomenclature that sees BMW building on the fine tradition of its large BMW 6 Series and BMW 8 Series Coupes, the “4” stands for greater sportiness, greater exclusivity and even clearer differentiation from the BMW 3 Series range.