Kirsten Dunst has been unveiled as the first ever spokesperson for L'Oréal Professionnel, becoming the celebrity face of the haircare arm of the beauty brand. In a statement, Dunst said of her new role: "I feel very close to L'Oréal Professionnel.
"The brand is strongly connected to fashion and I admire its commitment to innovation, constantly creating new professional services and products to achieve the most on-trend styles."
International managing director of L'Oréal Professionnel Anne-Laure Lecerf said that the On the Road star has the "perfect attributes" to represent the company, adding "Kirsten Dunst has a timeless beauty and is a modern woman, closely connected to fashion. She has a strong personality and makes her own choices."
"She has the perfect attributes to embody the new values of L'Oréal Professionnel."
Whilst Dunst is the first global ambassador for the haircare brand, Lea Michele, Jennifer Lopez, Julianne Moore and Cheryl Cole have modelled for the company's cosmetic line L'Oréal Paris.