Beginning this Fall season from September onwards, customers will be able to customise their purchases of scarves, as well as ponchos, from the Burberry website with their custom monograms. The latest pieces saw Christopher Bailey update classic Burberry designs which were originally created for activities including shooting, motoring and cycling, adding an equestrian touch with blanket-stitched edging. They are are dyed and spun into yarn and woven into cloth on traditional looms in Scotland at a family-run mill.
The customisation of up to three initial letters will be done at the British luxury labels facilities at Blyth on the Northumberland coast.
Through the Runway Made to Order service, customers can also pre-order outerwear and bags with their names engraved on special nameplates inside the coats and purses.
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