Rafael Nadal was announced today as the new face and body for Tommy Hilfiger as part of a two-year contract with the American label. The tennis star has been chosen to help the label relaunch their underwear collection focused on new technical features such as a four-way stretch microfiber and new waistband.
On the appointment of Nadal, Hilfiger added, "Because we’re so global now, Rafael Nadal resonates globally in most countries in the world. He also looks amazing in the underwear and the clothes."
"He’s not doctored up, that’s the real guy."
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