Gucci "Year of the Mouse" Chinese New Year 2020 Collection | SENATUS

ASIA'S PREMIER LUXURY & LIFESTYLE MAGAZINE

SENATUS.NET

Gucci "Year of the Mouse" Chinese New Year 2020 Collection
By SENATUS Magazine | 8 January 2020

For the upcoming Chinese New Year, beginning 25 January 2020, Gucci’s creative Director Alessandro Michele will celebrate the Year of the Mouse with a specially designed collection of items that feature Walt Disney’s True Original, Mickey Mouse.

The accompanying campaign was shot by photographer and director Harmony Korine and stars Gucci ambassador and actress Ni Ni, actor Earl Cave and designer, stylist and poet Zoë Bleu. The imagery portrays a playful narrative that follows Mickey Mouse as he goes about his day in Disneyland.

The ready-to-wear collection features accessories from shoes and bags to small leather goods and scarves. Many new designs appear among an array of classic Gucci pieces. The collection has a humorous, vintage spirit, where Disney’s timeless star appears to team up with many of the House motifs.

Key to the Chinese New Year collection is a new material: the Mini GG Supreme canvas with Mickey Mouse print, a beige and ebony fabric that features a vintage Mini GG pattern with Mickey Mouse playfully applied to it in varying scale. This print has been introduced in reference to a House fabric from the ‘80s, and the original design, colour and look has been reproduced with high-definition digital printing. A protective coating and embossing give the appearance and texture of linen. A brown leather tag identifying the official collaboration with Disney is included in many of the pieces.

25 Photos | View Photos

Watches & Jewelry

Hortus Deliciarum - Alessandro Michele's 2nd High Jewellery Collection for Gucci

Fashion & Style

Gucci to Stage its Spring-Summer 2019 Fashion Show in Paris Instead of Milan

Earth & the Environment

Razer and Panerai Tease Collaborative Timepiece in Announcement of Joint Sustainability Initiative

Fashion & Style

Emma Raducanu is New Dior Fashion & Beauty Ambassador

Fashion & Style

Chanel Coco Neige Campaign Stars Jennie from Blackpink

Fashion & Style

Dior Launches the DiorAlps Capsule Collection

Fashion & Style

Ski Wear Capsule Collection from Dior #DiorAlps

Fashion & Style

RIMOWA Never Still | A New Era of Travel

All Rights Reserved. SENATUS © 2021
 

SENATUS is a registered trademark of SENATUS PTE LTD. The material on this site may not be reproduced, distributed, transmitted, cached or used otherwise, except as expressly permitted in writing by SENATUS.