Simone Irani Resort Wear an independent luxury resort wear brand, was established in Singapore in 2004.
Since then, the label has grown tremendously since its inception and now has two retail stores in Tanglin Mall and Cluny Court, in addition to an online store at simoneirani.com that ships globally.
Simone Irani is a local brand that aspires to become a global resort wear brand with Singapore at the heart of its conceptualization and creation.
The collections are inspired by the richness of traditional clothes — conventional styles are given a contemporary twist to form unique silhouettes.
There is a careful balance of old and new in the pieces, much like Singapore, which is deeply entrenched in its culture but ultra-modern in its infrastructure and the lifestyle it offers.