Following several iconic looks and collaborations, Dua Lipa and Versace take their relationship to the next level as Lipa stars in the brand’s latest campaign. The global superstar appears in a series of images by photographic duo Mert and Marcus, wearing the new La Greca - Versace’s iconic motif reinvented for Fall- Winter 2021.
"I met Dua for the first time a few years ago in London. I knew she was a beautiful girl but when I heard the timbre of her voice, I realized immediately she had something unique and special. Since then I’ve watched her career take off and partnered with her for many amazing moments. Right now, I cannot think of a better woman to embody the spirit of Versace and of this collection." - Donatella Versace
Versace has long enjoyed a special relationship with Dua Lipa, having dressed her for the 2019 Met Gala as well as in numerous high-profile performances and events over the years. She most recently wore an Atelier Versace look on the red carpet of the Grammys where she picked up the award for Best Pop Vocal Album. Her impeccable style, fearless attitude and universal appeal make her the perfect partner for the Versace brand.
"I’m so thrilled to be working with the iconic house of Versace. Getting to work so closely with Donatella and bonding over our shared love of fashion has been surreal. Her partnership throughout this process has been an unforgettable experience. The images we’ve created together are even better than I could have imagined, we’re so excited to share them with you all!" - Dua Lipa