TUMI Essentially Beautiful pop-up at Lotte World Mall in Seoul | SENATUS

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TUMI Essentially Beautiful pop-up at Lotte World Mall in Seoul
By SENATUS Magazine | 6 July 2023

TUMI is celebrating its Fall 2023 collection with a pop-up experience open to the public from July 3-15 at Seoul’s Lotte World Mall Atrium.

Taking inspiration from the signature contours and cutting-edge craftsmanship of the travel and lifestyle brand’s iconic 19 Degree hardside luggage, the immersive experience serves as the exclusive launch of the season’s full collection. Modern installations and artwork provide a stunning backdrop to the design and features of each new piece and highlight how true beauty lies in the details.

The Fall 2023 Essentially Beautiful Pop-Up brings these elements together with a sculptural facade styled after the contours of the TUMI 19 Degree Aluminum and a series of installations that explore the creative and cultural universe of TUMI’s Hypercraft design concept.

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