Breitling opens pop-up on iconic Avenue des Champs-Élysées - permanent store to open in 2025 | SENATUS

ASIA'S PREMIER LUXURY & LIFESTYLE MAGAZINE

SENATUS.NET

Breitling opens pop-up on iconic Avenue des Champs-Élysées - permanent store to open in 2025

24 July 2024

By Natalie White

Breitling has opened a pop-up on the world’s most beautiful avenue, the Champs-Élysées in Paris, and thereby heralding a key milestone in the brand’s history.

The Breitling pop-up spanning 400 square metres is the largest watch boutique on the Champs-Élysées and one of the biggest in the world, equal in size to the Breitling boutique on New York’s Madison Avenue.

This opening reinforces Breitling’s presence in the heart of the French capital, coming right on time to celebrate the brand’s 140 Years of Firsts.

Located at number 76 on the Champs-Élysées, the destination promises visitors a total immersion in the brand’s emblematic universe. Watch collectors and enthusiasts alike will be able to check out an impressive selection of Breitling watches come July, bringing together cutting-edge technology and unrivaled design to represent the brand’s different universes.

In addition, Breitling is set to permanently open its boutique at number 78 on the Champs-Élysées, right next to the historic Arcades gallery. This permanent site is proof of Breitling’s enduring commitment to the city, showcasing its innovative spirit on one of the world’s most iconic avenues.

Breitling’s Champs-Élysées pop-up store will host special events, exchanges, and exclusive collaborations, marking the brand’s 140-year anniversary by exploring the links between time, adventure, excellence, and innovation. The store will also house dedicated sales spaces, a Breitling bar, Deus brand clothing and accessories, Triumph motorcycles, and various other surprises.

Watches & Jewelry

Breitling debuts 140th anniversary editions of the Navitimer, Premier and Chronomat - with first exclusive perpetual calendar chronograph movements

Watches & Jewelry

Breitling opens its first ever pop-up museum in Zurich - as part of 140th anniversary celebration

Watches & Jewelry

Richard Mille RM 65-01 Automatic Split-Seconds Chronograph McLaren W1

Watches & Jewelry

TAG Heuer Carrera Chronograph Limited Edition now comes in green

Watches & Jewelry

Piaget Polo Skeleton Ceramic

Watches & Jewelry

Piaget Polo Skeleton

All Rights Reserved. SENATUS © 2024
 

SENATUS is a registered trademark of SENATUS PTE LTD. The material on this site may not be reproduced, distributed, transmitted, cached or used otherwise, except as expressly permitted in writing by SENATUS.