Dior x Nike Launches the Air Jordan I High OG Dior | SENATUS

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Dior x Nike Launches the Air Jordan I High OG Dior

4 December 2019

By Tricia Oliviera

First seen in the Fall 2020 presentation of Dior men's collection, Maison Dior and Dior men Artistic Director Kim Jones has officially revealed the first silhouette for the forthcoming Jordan Brand x Dior collection, the Air Jordan I High OG Dior.

"I love mixing together different worlds, different ideas — and Jordan Brand and Maison Dior are both emblematic of absolute excellence in their fields," says Jones. "To bring them together in this special collaboration is to propose something exciting and truly new."

The partnership coincides with the 35th anniversary of the Air Jordan and celebrates the first Dior men’s collection debut in the United States. The limited-edition Air Jordan 1 High OG underscores both the timeless appeal of the shoe as well as the emblematic style of Maison Dior — born always on l’air du temps, the spirit of the moment.

The heritage of both brands is valued, respected and each is given equal gravitas. Jordan Brand's footprint of innovation and product excellence is echoed in the élan of the Parisian ateliers of Dior men.

Made in Italy to superlative standards, the silhouette is created with the fine calf-leather that characterizes Maison Dior’s leather goods, edge-painted and dressed in Dior Gray, a color synonymous with the Maison since its founding in 1947. A remix of the iconic Jumpman Wings logo is embossed on the upper and features the words “AIR DIOR."

The Nike Swoosh is executed in Dior Oblique jacquard, a single motif simultaneously representing both industry leaders. The same Dior motif is scaled down and laser-etched into the insoles at a 50 percent scale.

The limited-edition Air Jordan I High OG Dior sneaker will be available globally in April 2020 in select Dior stores.

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