World Premiere – June 2009, Montblanc unveils the first Montblanc writing instrument that has been especially developed and designed for Montblanc’s longtime support of the children’s aid organisation UNICEF to benefit their worldwide education and literacy programmes: a precious and lovingly enhanced version of the legendary Montblanc Meisterstück, that comes since 85 years as timeless design icon, the Montblanc Meisterstück 'Signature for Good' Special Edition.

Because caring is more important than ever before, Montblanc is reinforcing its support to the work of UNICEF, a partner it has been working closely with since 2004. Since then more than US$1million has been raised to support UNICEF education programmes worldwide.

Reflecting this commitment, Montblanc is cooperating with UNICEF for the third time and is launching ‘Signature for Good’, a unique collection of writing instruments, jewellery and accessories, especially created to help raise funds to support UNICEF in its work addressing inadequate schooling and illiteracy. This first launch of the ‘Signature for Good’ collection is part of a one year charity initiative to the benefit of UNICEF’s education and literacy programs. Montblanc will be donating part of the proceeds from this Meisterstück ‘Signature for Good’ Special Edition with the overall aim of raising at least US$1.5million in the next 12 months through various global fundraising initiatives.

The specially created collection draws on Montblanc’s core values of the highest craftsmanship, timeless design and uncompromising sophistication. Inspired by the worldwide known UNICEF hallmark and with a strong reference to UNICEF through the use of blue, the colour of UNICEF’s logo, ‘Signature for Good’ stands for the incomparable signature of Montblanc as well as children’s right to education and the better life it brings.

The purchase of these pieces is a statement of style but a personal expression of support to a very important cause.

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