ARCHIVE: Here's How Fashion Week Street Style Lost all Credibility — The Fashion Law

The evolution of street style, which took off as a legitimate antidote to

contrived runway shows and super-polished magazine spreads, has jumped the

proverbial shark, having morphed into a parody-worthy universe in its own

right. Attend any hot-ticket runway show and you are sure to witness “the

circus,” which is the industry’s preferred term for the traffic jam of

attention-hogs, swag-hags and wannabes who loiter outside the main event

like moths around a flashbulb. The authenticity gap can also be seen in the

back-scratchy relationships between brands and bloggers.