Introducing Lady Gaga for Tiffany HardWear | SENATUS

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Introducing Lady Gaga for Tiffany HardWear

13 May 2017

In a continuation of its Legendary Style campaigns, Tiffany & Co. has enlisted Lady Gaga to star in its print advertising and a short film, showcasing its new fashion jewelry collection, Tiffany HardWear.

The visuals feature classic black and white images of the pop diva alongside color portraits of her against the iconic Tiffany Blue® backdrop.

The corresponding film features Lady Gaga speaking — unscripted — about her lifelong passion for the brand, and more importantly, about her own creative journey towards self-expression and empowerment.

Featured in the video are the Tiffany HardWear graduated link necklace, triple drop earrings and wrap bracelet in 18k gold.

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