Ludovic Nkoth with the Dior Chiffre Rouge | SENATUS

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Ludovic Nkoth with the Dior Chiffre Rouge

17 July 2024

Time paints broad red strokes in a 60-second masterpiece by Cameroonian artist Ludovic Nkoth, guided by the newest Dior Chiffre Rouge creation, the Rainbow model from #DiorHorlogerie.

Selecting this striking hue in homage to the signature color that defines the collection, he mixes and maneuvers vivid pigments across the easel. As seconds merge into an unmarred flow, his intuitive approach is echoed by the kaleidoscope of precious gemstones fitted along the watch's rose gold bezel, reflecting the limitless possibilities in his palette. 

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