Gerard Butler discusses the making of the new BOSS Bottled campaign, filmed by Anthony Madler and photographed by Cliff Watts. The Scottish actor personifies the #MANOFTODAY that the label defines as the modern day masculinity and the conviction at the heart of its new campaign –the belief that today's men are the best they have ever been.
"The Man of Today is not just about himself, but how does he inspire and invigorate other people in the world," said Butler.
Find out more about BOSS BOTTLED at http://www.fragrances.hugoboss.com | More on #MANOFTODAY at http://senatus.net/manoftoday
