adidas Originals with Star Wars

Global streetwear icon, adidas Originals is proud to announce a unique collaboration with one of the world's best known and loved brand marks: Star Wars. This stellar Spring/Summer 2010 collection fuses iconic Star Wars characters and scenes with classic adidas Originals footwear and apparel silhouettes.

This collaboration between adidas Originals and Lucasfilm Ltd. "has been an exciting process," according to Ben Pruess, adidas Originals VP of Product Marketing. "To work with Lucasfilm in bringing a timeless story to life on our products is great. Like adidas Originals, the Star Wars brand has a long and rich history of being a leader, leaving an indelible mark on pop culture. For fans of the films, sneaker heads or those that love fun and fresh designs, the collection gives you the chance to find the Force or join the dark side."

Inspired by the galactic saga, the Star Wars collection consists of limited edition as well as mass distribution footwear, apparel and accessories for men, women and kids. Classic adidas Originals track tops, and several legendary sneaker styles are represented with characters and scenes from the epic saga in reinterpreted versions.

The Spring/Summer Star Wars collection will be introduced at retail beginning January, 2010. Select retailers, as well as adidas Originals Stores worldwide will carry the collection. The collaboration will also contain a Fall/Winter 2010 line as well with new characters on different select footwear and apparel.

The Spring/Summer Star Wars Collection
The collection for the first season is split into three packs -- The Characters Pack, the Vehicles Pack and the Direct Pack. The products in each pack take inspiration from the respective aspect of the Star Wars lexicon from legendary characters and crafts to classic scenes and fuse them with iconic adidas Originals silhouettes. The pieces will begin to hit all adidas Originals stores and other select retailers in January. Also, look out for a very special web application announcing the adidas and Star Wars collaboration which will hit the internet within the next couple of weeks.

Characters Pack
This pack takes the most iconic moments and characters from the Star Wars saga and brings them to life across five sneakers, two short sleeve T-shirts and the Superstar Track Top.

Vehicles Pack
For this pack, we have taken inspiration from the well known vehicles and crafts from the Star Wars saga and translated them to our five most iconic adidas Originals sneakers and two key adidas Originals apparel models. Across these models we have paid homage to the distinguished features of airborne crafts and land based vehicles from both sides of the Force and executed them to appeal to both adidas and Star Wars fans alike.

Direct Pack
Darth Vader and the Stormtroopers appear in this pack as well as in the Characters pack. Also, the Women's Game Mid silhouette that appears here is inspired by Princess Leia, featuring gold detailing paired with a modern high-top silhouette with matching apparel.

For more information, go to http://www.starwars.com


SENATUS Member Comments

Loading Comments...

Leave a Comment

Newest Articles

Curated by the designer himself, the showcase offers a focus on his collections over the last half century, including designs for some of the 20th century’s most iconic personalities.

Art & Culture

First Major Retrospective of Hubert de Givenchy at Thyssen-Bornemisza Museum in Madrid

Curated by the designer himself, the showcase offers a focus on his collections over the last half century, including designs for some of the 20th century’s most iconic personalities.

A unique opportunity to discover the hidden world of jewelry and watchmaking for those who are passionate and curious about jewelry and beauty

Watches & Jewelry

L'ÉCOLE Van Cleef & Arpels in Hong Kong

A unique opportunity to discover the hidden world of jewelry and watchmaking for those who are passionate and curious about jewelry and beauty.

The international exhibition devoted to the celebrated couturier who launched his first prêt‐à‐porter collection in 1976 and founded his own couture house in 1997

Art & Culture

The Fashion World of Jean Paul Gaultier: From the Sidewalk to the Catwalk

The National Gallery of Victoria is the only venue in the Asia Pacific region to host the first international exhibition dedicated to the groundbreaking French couturier.

Articles from Fashion

Showcased at the National Fine Arts School which for centuries has trained France's great painters and sculptors, Lanvin's palette of neutrals for the upcoming season found a modernity that caught the eye

Lanvin Spring/Summer 2015 Collection Brings Out the Chic in the Monochromatic

Showcased at the National Fine Arts School which for centuries has trained France's great painters and sculptors, Lanvin's palette of neutrals for the upcoming season found a modernity that caught the eye.

The British luxury label brings the celebration of its iconic trench coat and the people who wear it on the next leg of its Asian tour

Burberry Celebrates Art of the Trench in Hong Kong

The British luxury label brings the celebration of its iconic trench coat and the people who wear it on the next leg of its Asian tour.

6 iconoclasts have been enlisted by Louis Vuitton to re-imagine and re-interpret the iconic LV monogram for a new limited-edition series of bags

'Celebrating Monogram' Collection Marks 160th Anniversary of Louis Vuitton

6 iconoclasts have been enlisted by Louis Vuitton to re-imagine and re-interpret the iconic LV monogram for a new limited-edition series of bags.

Photo Albums from Fashion

Dolce & Gabbana Cleared of Tax Evasion

Domenico Dolce and Stefano Gabbana have been found been found innocent of tax evasion. The highest court in Italy ruled ...
1 Photo
By SENATUS News

Oscar de la Renta Passes Away at 82

The New York-based designer, born in the Dominican Republic has passed away at the age of 82, after a long ...
1 Photo
By SENATUS News

Alexander Wang x H&M Launches in New York City

Seen at the launch of the ALEXANDER WANG x H&M collection in New York City. Collection hits the stores ...
15 Photos
By SENATUS News

David Beckham to Star in New Ad Campaign for Marina Bay Sands

The former England captain was spotted once again in Singapore at the Shoppes at Marina Bay Sands, where it was ...
1 Photo
By SENATUS News


Videos from Fashion

Le Rendez-Vous with Louis Vuitton and Christian Louboutin

For Louis Vuitton's Celebrating Monogram limited edition, Christian Louboutin incorporated the iconic print and his recognizable scarlet that lines ...

Dolce & Gabbana SS2015 Womenswear Channels Spanish Influence

Dolce&Gabbana Women Spring/Summer 2015 collection is inspired by the heritage of the Spanish culture on Sicily’s history ...

'THIS IS BOSS' by BOSS Womenswear

Ahead of the BOSS Womenswear presentation at New York Fashion Week on 10 September, renowned video artist Marco Brambilla has ...

All Rights Reserved. SENATUS © 2014
 

SENATUS is a registered trademark of SENATUS PTE LTD. The material on this site may not be reproduced, distributed, transmitted, cached or used otherwise, except as expressly permitted in writing by SENATUS.