Jaeger-LeCoultre Inaugurates Place Vendôme Boutique

22 November 2012

By Natalie White

On the eve of celebrating the 180th anniversary of its Manufacture, Jaeger-LeCoultre set a rendezvous with fine watchmaking lovers at No. 7, Place Vendôme, the new brand flagship of an impressive 500m2 area.

The largest Jaeger-LeCoultre boutique in the world heralds the new interior design concept: a warm, luminous space where Jaeger-LeCoultre will be to convey at once its past, its present and its future…

Jérôme Lambert, Jaeger-LeCoultre CEO, inaugurated the exceptional venue reflecting the prestige of the House by cutting the ribbon alongside Diane Kruger, a friend of Jaeger-LeCoultre and the face of its ladies’ collection, and Guillain Maspetiol, Jaeger-LeCoultre Brand Manager for France.

The Place Vendôme, the vibrant heart of French-style luxury, welcomed Jaeger-LeCoultre guests with rays of light that were projected from the legendary column of Place Vendôme illuminating the new boutique and revealing an intricate motif of wheels and gears on its facade and windows.

The guests included Catherine Deneuve, Carmen Chaplin, Isabelle Huppert, Inès de la Fressange, Vincent Perez, José Luis Rebordinos, Olga Sorokina, and Marina Hands.  

The new boutique, a place of hospitality and of encounters intended for collectors, for brand devotees and for all fine watchmaking connoisseurs, contained this evening a wealth of treasures rarely revealed to the public at large: from the world’s smallest mechanical movement, Calibre 101, to the most complicated mechanisms housing up to 1,200 parts.

As one of the greatest international watch manufacturers, the Maison has woven genuine ties with connoisseurs of Fine Watchmaking.

Over 800 guests received a warm welcome on the Place Vendôme and celebrated the occasion at the Grand Hotel where the evening continued with a cocktail and the performance of circus artists and an equestrian show. 

Newest Articles

LA MER celebrates 50 years of innovation & craftsmanship in conjunction with Singapore's Golden Jubilee with a limited edition Crème de la Mer

Beauty & Fragrances

Celebration of an Icon: The Limited Edition Amber Heritage Crème de la Mer

LA MER celebrates 50 years of innovation & craftsmanship in conjunction with Singapore's Golden Jubilee with a limited edition Crème de la Mer.

The Florentine luxury watchmaker will showcase the origins of the design of Panerai with a display that unfolds around a full-size prototype of a human torpedo

Watches & Jewelry

Officine Panerai 'History and Legend' Exhibition at ION Orchard in Singapore

The Florentine luxury watchmaker will showcase the origins of the design of Panerai with a display that unfolds around a full-size prototype of a human torpedo.

The new iteration captures the aspect of the man that relishes in immoderation and dares to be extraordinary

Beauty & Fragrances

TOM FORD Noir Extreme Reveals Added Dimension of Noir Man

The new iteration captures the aspect of the man that relishes in immoderation and dares to be extraordinary.

Articles from Watches & Jewelry

The new Haute Joaillerie and Haute Horlogerie collection is inspired by two legendary cities, Venice and Samarkand, chosen for their cultural wealth, architecture and creativity

Secrets & Lights – A Mythical Journey by Piaget

The new Haute Joaillerie and Haute Horlogerie collection is inspired by two legendary cities, Venice and Samarkand, chosen for their cultural wealth, architecture and creativity.

Three newly designed jewelry collections — Tiffany Victoria™, Tiffany Bow and Tiffany Infinity feature in the American jeweller's upcoming visuals for the season

Tiffany & Co. Celebrates Connection Between Loved Ones in Fall 2015 Campaign

Three newly designed jewelry collections — Tiffany Victoria™, Tiffany Bow and Tiffany Infinity feature in the American jeweller's upcoming visuals for the season.

For the movie enthusiast, sentimentalist and mechanical clock aficionado, this is not just a beautifully arranged, high-end mechanical music box

MUSICMACHINE 3 by MB&F is a Throwback to Darth Vader's TIE Fighter

For the movie enthusiast, sentimentalist and mechanical clock aficionado, this is not just a beautifully arranged, high-end mechanical music box.

Photo Albums from Watches & Jewelry

BOSS Woman Runway Edition Combines Fashion with Fragrance

From BOSS Parfums comes a trilogy of scents that combine fashion with fragrance, all packaged nicely into the limited BOSS ...
1 Photo
By SENATUS Beauty & Fragrances

Carla Bruni for BVLGARI Fall 2015 Campaign

The former French first lady returns to front the Fall/Winter 2015/2016 advertising campaign for Italian jeweller BVLGARI, in ...
4 Photos
By SENATUS News

Panerai 'History and Legend' Exhibition

Officine Panerai​'s History and Legend exhibition at ION Orchard​ in YourSingapore​, opened yesterday and will continue through September 6 ...
4 Photos
By SENATUS Watches & Jewelry

Audemars Piguet Ladies Millenary Watch

Audemars Piguet's NEW Ladies Millenary Watch with its flagship blue timepiece features a white gold case entirely set with ...
4 Photos
By SENATUS Watches & Jewelry


Videos from Watches & Jewelry

New Hand-Wound Millenary 5201 by Audemars Piguet

The new Millenary collection from Audemars Piguet features a new hand-wound Manufacture calibre 5201 that has been conceived to perfectly ...

HMX by MB&F

On the occasion of its 10th anniversary, MB&F pays a fitting homage, "If MB&F followed the watchmaking industry ...

COCO CRUSH by CHANEL

COCO CRUSH is a new collection from CHANEL entirely dedicated to the "matelassé" or quilted pattern seen in a myriad ...

All Rights Reserved. SENATUS © 2015
 

SENATUS is a registered trademark of SENATUS PTE LTD. The material on this site may not be reproduced, distributed, transmitted, cached or used otherwise, except as expressly permitted in writing by SENATUS.