Corum has teamed up with Label Noir in a new collaboration to manufacture a unique timepiece dedicated to the Macau Master of Time event. By partnering with Label Noir, the Swiss watchmaking company, located in La Chaux-de-Fonds, has given carte blanche to Label Noir’s creative team, which specializes in bespoke timepiece customization.
The Corum Bubble 47 Central Tourbillon model has been enhanced with the most distinctive features of the Geneva-based customization brand: black, acid green, textured finishes, and grey and matte tones, in order to highlight its deeply contemporary essence.
The fruit of their collaboration is an unmistakably Corum watch loaded with signatures, symbols, and stories.
Label Noir has applied all its expertise in colors and finishes to emphasize, in its own way, how to read time and make the Bubble a monument of contemporary watchmaking. The idea sounds simple enough, however, the resulting effect is powerful and impressive. All the more so since the model chosen for this collaborative venture is a Corum milestone piece, an obvious creation, a purely technical piece of fine watchmaking, featuring an (almost) traditional complication: the Bubble Central Tourbillon.
Label Noir went for a different approach. Very graphic finishes, deceptively minimalist, because the play of nuances is complex, with anthracite and silvery hues, matte finishes, bracelet (matte textured black rubber), case (grade 5 titanium treated with black ADLC), bezel (grade 5 titanium coated with satin black ADLC), right down to the plate. No longer an assembly of different parts, this watch is a whole: one continuous thought process with a bubble on top.
A few more dashes of steel enhance the dial pattern, numerals, and display discs, and refocus the eyes on the central body, the beating heart, the tourbillon.
Finally, with a few strokes of contrasting color: acid green, Label Noir’s signature, is added to the hour-minute indicators, the dual mark, and the strap stitching.
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