Panerai co-sponsors the Luna Rossa Prada Pirelli Team for the 37th America's Cup; debuts new summer collection | SENATUS

ASIA'S PREMIER LUXURY & LIFESTYLE MAGAZINE

SENATUS.NET

Panerai co-sponsors the Luna Rossa Prada Pirelli Team for the 37th America's Cup; debuts new summer collection
By SENATUS Magazine | 11 July 2023

For the 37th America’s Cup, Panerai co-sponsors the Luna Rossa Prada Pirelli Team @lunarossachallenge , sailing forward with the innovation of the Luminor Luna Rossa Quaranta BiTempo PAM1404.

The timepiece is part of the new summer collection from the Italian watch brand, launching five novelties inspired by the yachting world, while also evoking its values and majestic design codes.

The new pieces include two Luminor Quaranta models, two Luminor Due references, and a Luminor Chrono time-teller. The Quaranta comes in a steel DLC built PAM01408, and the aforementioned PAM01404 BiTempo, both boast 40mm case sizes, sun-ray brushed blue dials, three-day power reserves, and dark-blue bi-material straps.

Speaking on this launch, Panerai’s CEO Jean-Marc Pontroué elaborates, “Our collaboration with the Luna Rossa Prada Pirelli team represents the perfect union of two brands that share the same spirit of innovation, passion for excellence, and love for the sea. Through our common values, we aim to inspire and empower contemporary navigators, pushing boundaries and exceeding limits in pursuit of their dreams.”

1 Photo | View Photos

Watches & Jewelry

#GPHG 2025 Nominee - Chronograph - Louis Moinet 1816

Watches & Jewelry

#GPHG 2025 Nominee - Chronograph - H. Moser & Cie Streamliner Alpine Drivers Edition

Watches & Jewelry

#GPHG 2025 Nominee - Mechanical Exception - Van Cleef & Arpels Lady Arpels Bal Des Amoureux Automate

Watches & Jewelry

#GPHG 2025 Nominee - Mechanical Exception - Louis Vuitton Escale Au Pont-neuf

Sports

Alcaraz defeats Sinner to claim US Open title - the Rolex Testimonee returns to world No 1

Watches & Jewelry

JENNIE for Chanel Coco Crush

All Rights Reserved. SENATUS © 2025
 

SENATUS is a registered trademark of SENATUS PTE LTD. The material on this site may not be reproduced, distributed, transmitted, cached or used otherwise, except as expressly permitted in writing by SENATUS.