By Melissa Koh
Ryan Reynolds has announced that he is the proud new owner of Aviation Gin, a craft spirit originating from Portland, Oregon.
Aviation is an American gin, with a unique botanical mix that results in a much smoother, easier drinking flavour than typical London Dry gins. The spirit’s journey began with Christian Krogstad, who created Aviation at Portland’s House Spirits Distillery. He wanted to make a "summer gin," and after a number of trials, decided on the recipe in 2006 that would become Aviation — a recipe that recreates the botanical profile of the namesake Aviation cocktail.
Aviation was eventually acquired in 2016 by Davos Brands, whose portfolio also includes TYKU Sake, Sombra Mezcal, and Astral Tequila.
"Aviation is the best tasting gin in the world. Once I tried it, I knew I wanted to get involved with the company in a big way"
"If you think all gins taste the same, you’d be mistaken," adds Reynolds, who enjoys drinking his Aviation gin on the rocks. "Aviation is in a completely different league and I couldn’t be prouder to be a part of the brand."
Reynolds will play an active role in the day-to-day business of the brand and oversee creative direction as part of his mission to market the spirits label.
"We couldn’t be happier that Ryan discovered Aviation. He wholeheartedly embodies the authentic, original spirit of Aviation Gin," said Andrew T. Chrisomalis, CEO of Davos Brands.